Secures New Broadcast Partnership
- First event to be broadcast live on Friday October 19th from Sarnia, Ontario
TORONTO, August 20, 2012 – The Score Fighting Series (SFS) today announced a deal which sees US-based television network AXS TV become a broadcast partner for its live MMA events.
AXS TV, the largest independently owned and operated network, is the premier television destination with the best events in pop culture, biggest acts in music, and hottest breaking news and trends in entertainment. The network’s AXS TV Fights is renowned for its Friday Night Mixed Martial Arts and Kickboxing LIVE events.
The Score Fighting Series is a live MMA promotion owned and run by Score Media, which also operates theScore Television Network, a national sports specialty service providing news, information, highlights and live events to more than 6.6 million homes across Canada.
The new deal will see SFS bouts broadcast as part of AXS TV Fights’ programming, beginning October 19th when the series comes to the RBC Centre in Sarnia, Ontario.
SFS promoter Brendan Fyfe said: “AXS TV Fights is a major MMA torchbearer and we are extremely pleased to be working with them. This partnership is validation for all the hard work we have put into our matchmaking, events and production and will generate greater exposure for our fighters and sponsors. This is a great day for The Score Fighting Series and for Canadian MMA.”
MMA has been a core sport for theScore for many years. Respected MMA commentator Mauro Ranallo is theScore’s lead fight correspondent, with MMA programming televised weekly by theScore across Canada.
Many notable fighters have participated in The Score Fighting Series since its first official event in June 2011, including Canadian standouts Jordan Mein, Antonio Carvalho, Chris Clements, John Alessio, Josh Hill and John Fraser and non-Canadian talent such as Marius Zaromskis, Rich Clementi, Forrest Petz, Thierry Sokoudjou, Ryan Healy, Luigi Fioravanti, Brett Cooper and Daron Cruikshank.
The Score Fighting Series adds to AXS TV’s already robust LIVE MMA fight broadcasts, which includes world-class events from Legacy Fighting Championship, Titan Fighting Championship, XFC, Maximum Fighting Championship, BAMMA and It’s Showtime.
“This a big win for AXS TV Fights fans, The Score Fighting Series and MMA fighters,” said AXS TV Fights CEO Andrew Simon. “The addition of The Score Fight Series bolsters AXS TV’s reputation for broadcasting more LIVE MMA than any other network while also bringing more attention to SFS.”
The Score Fighting Series plans to run six or more shows over the next 12 months on AXS TV. Starting with the October 19th event, the main cards of all future SFS events will be seen live on theScore and AXS TV.
The Sarnia event will be headlined by Canadian MMA standout Chris Horodecki, who trains out of the Adrenaline Training Centre in nearby London, Ontario. His opponent and other match-ups will be confirmed shortly. Meanwhile, The Score Fighting Series’ next event, which takes place in Hamilton, Ontario on Saturday, August 25th, will be streamed globally on thescore.com, with the main card televised live on theScore in Canada, starting at 9:00pm EST.